Tuesday, May 13, 2008
 
 

Director of Photography Brian Wengrofsky rides into the sunset and against traffic as correspondent Markus Koch tapes his closing line for the India show. Photographs copyrighted 2008 Ken Kerbs and Brian Wengrofsky Brooklyn, New York.
70 Days Around The World
The Bare Bones Technical in Producing Creative TV

Sweat in 125 degrees Fahrenheit heat during the pouring of gold at the end of the production line in Africa? Subject yourself to -15 degrees Fahrenheit on the western edge of Siberia at an oil extraction facility? Sample water in Florida at various stages of the desalination process? Sniff, taste, then spit coffee at a tasters association in Brazil? How about trying 20 kinds of beer at the Baltika factory in St. Petersburg?   [FULL STORY]
 
 
 
Roger Stone has 25 years experience of marketing with companies in the ITC area, including 11 years with Dell Computer Corporation ending up as Director of Online Marketing for Northern Europe. For the past seven years he has been working with startup companies, both evaluating them for potential investors and helping them to grow.   [FULL STORY]
 
Digital production is rapidly gaining ground in film and television production, expanding the options for projects relying heavily on graphics, colorizing or other visual effects. In order to take full advantage of the benefits offered by the use of digital cameras and other cutting-edge technologies, producers need to have easy access to a flexible digital workflow capable of handling large data streams efficiently and cost-effectively.   [FULL STORY]
 
When Nakheel, one of the world`s largest privately held property developers, was looking for a spectacular way to launch their latest flagship development, "The Universe", they turned to Obscura Digital. With an impressive client list, Obsura Digital is known for presenting their client`s brand messaging in unique and innovative ways using stunning, high impact content and the latest video technologies.   [FULL STORY]
 
Paper Bag uses the latest in digital technology for its high-quality production, digital intermediate (DI) and post production projects. With a keen eye to the future of digital cinema, the RED ONE camera is now in use at Paper Bag. For DI and post production, they employ a SCRATCH-RED Workflow, using ASSIMILATE`s SCRATCH® Digital Process Solution.   [FULL STORY]
 
Offhollywood`s vision of how digital technology enables high-quality production, post production, and the development of film, video, and new media is being realized today at their New York City studios. With over five years of successful operation under their belts, co-founders Mark Pederson and Aldy Sanchez are now planning for a new state-of-the-art studio to open in Soho during summer 2008.   [FULL STORY]
 
Digital Magic Visuals (I) Ltd in Chennai, India is an animation and post-production studio that specializes in 3D character animation for the global 3D animation market, and visual effects and high-end post production for both film and video. The company was founded in 1996 by M. Arul Moorthy, a pioneer in 3D Animation, film visual effects, 3D stereoscopic special effects, and digital cinema.   [FULL STORY]
 
 
 
 
Project Profile:
1080 helps deliver its wireless message in fully-animated Spot Campaign
Pocket Communications, the Smart Wireless company, turned to animation from 1080 San Antonio to get the word out about its attractively-priced unlimited talk and text plans in a new commercial campaign for the general and Hispanic markets in South Texas. The pool of spots consists of six 30-second spots, two 10-second cutdowns and a 10-second holiday spot via the Cogent Group in Los Angeles direct. [FULL STORY]

Case Study:
Local Hero Post Focuses on Indies with SCRATCH
Local Hero Post in LA is an innovative post production boutique that specializes in high-end digital intermediate (DI) and finishing services for independent filmmakers. The high quality of Local Hero's DI work also attracts bigger-budget films and cable shows, but indies have found a shop that gives them access to top-notch DI at an affordable price point. ASSIMILATE's SCRATCH Digital Intermediate Process Solution is in daily use at Local Hero Post. [FULL STORY]

Project Profile:
STEELE FX Beautifies Commercials for Edwin Jeans Starring Brad Pitt
Steele FX, the leading post-production, visual effects and finishing studio based in Santa Monica, recently applied its renowned image beautification skills to two commercials for Japanese television featuring Brad Pitt. [FULL STORY]

Project Profile:
Salmon Chanted Evening for Framestore CFC
This year's Imagina Awards, held in Monte Carlo on 31st January 2008, saw Framestore CFC scoop two of the nine awards. The extraordinary CG animation in the Chemical Brothers promo for The Salmon Dance received the award for 'Best Video Clip'. In addition, 'Best Commercial' went to Smirnoff Sea, for which Framestore CFC provided an array of spectacular VFX. [FULL STORY]

Case Study:
SCRATCH Gives SWAY Studio More Time for Creativity
Sway Studio is facing a high-class problem: growth! More imagery projects means hiring more artists, doing more DI and finishing, conducting more real-time project reviews, and managing the myriad data files. ASSIMLATE`s SCRATCH Data Process Solution gives Sway the DI tools to get the job done, while freeing up time for creativity. [FULL STORY]


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